Dessine-moi un soulier : brand & concept
Dessine-moi un soulier identity
With Dessine-moi un soulier, Juliette, the founder, aims to fulfill her vision: to allow people to buy the shoes that exist in their minds but not in stores. In short, a brand that lets you express your creativity for a custom-made shoe that reflects your dreams.
Whether it’s imagining unique shoes for the most important day of your life, not wanting to follow the latest trends, always finding something extra or missing in store-bought models, or simply wishing to stand out, there are plenty of reasons to create your own shoes.
To bring this dream to life, Dessine-moi un soulier was founded in 2012. From the start, quality materials, craftsmanship, and femininity have been the brand’s core values.
Steeped in delicacy, the brand quickly began offering customizable shoes to meet all needs, from pumps and sneakers to T-strap shoes, oxfords, ballet flats, sandals, and ankle boots.
To support the growth of this original concept, Juliette focuses on high-quality craftsmanship and an unwavering passion. Since its creation, Dessine-moi un soulier has already designed and produced tens of thousands of pairs, each one a unique and different model.
Dessine-moi un soulier vision
Every person is unique, and so are their shoes!
We are committed to guiding you through your creation process and are delighted to share in a part of your story, whether it's a precious life event or your everyday life. For that reason, comfort and durability are two essential and ever-present aspects of the design and production of our shoes.
Ensuring comfort and quality also means taking the time to offer personalized advice, allowing those who wish to combine the excellence of the shoes with the uniqueness of the design by choosing shapes, heights, materials, colors, and accessories.
With this multitude of customization options, at Dessine-moi un soulier, you’ll find the model that reflects who you are: neither too high nor too low, the perfect fit to show off your legs, light or dark, simple or multicolored, matte, glittery, or iridescent—it’s up to you to create it!
At Dessine-moi un soulier, our goal is to let clients express their own style. Since "beauty" is always relative and trends are constantly changing, there are no rules! In our brand, you’ll find everything from neutral, timeless, and eternal designs to colors so unique you’ve never seen them before. Our only guiding principles are subtle, elegant curves and graceful arches, with only the finest materials enhancing your creation.
Discover our inspiration models here or create your own shoes here.
Discover our inspirational gallery
The craftsmanship of Shoe Making
At Dessine-moi un soulier, all products are handcrafted individually, made just for you as unique and exclusive models. Crafted with care by hand, this is what gives them their singularity.
To meet such high standards of quality and craftsmanship, the selection of our workshops is essential. Our shoes are made in small, human-scale factories in the Porto region of Portugal, a region renowned for shoe manufacturing. Each pair is crafted entirely by hand by our skilled artisans, using an unmatched technique passed down through generations.
It takes no less than 2 hours to create each clutch and over 5 hours, with no fewer than 150 operations and dozens of expert hands, to produce every pair of shoes!
Because it's a labor of love, our artisans are dedicated every day to offering you the most beautiful shoes!
Since a beautiful product is inconceivable without high-quality materials, we also pay special attention to sourcing our raw materials. We ensure the quality of our leathers, which are selected from certified European tanneries. Our leathers come exclusively from Spain and Portugal, reducing the carbon footprint of our production. Our suppliers are known for the quality, durability, suppleness, and beauty of their hides.
Discover our craftsmanship here – and our white-label shoe manufacturing offer here.
Our know-how
Our history
Since 2012, the concept of Dessine-moi un soulier has remained the same, but the company continues to reinvent itself.
After welcoming many of her clients to her apartment in the Marais, on the 6th floor without an elevator, Juliette quickly opened her first boutique in Paris, followed by a second one in Lyon. Since 2020, the company's headquarters have been located in Lyon, with its showroom at 34 rue Quivogne.
For the production of the shoes, Juliette fought for several years to maintain French manufacturing. Initially made in Cholet, then in Romans-sur-Isère, the shoes were later produced in her workshops in Paris. However, after testing and producing in more than 7 different workshops, 4 of which went bankrupt, Juliette was forced to shift production to Portugal, as no French workshop could meet her needs. The adventure in Porto, a region renowned for its expertise in footwear, began in 2018.
Today, Dessine-moi un soulier has retained its identity as a French brand, with a small team. Thanks to this structure, we are familiar with each client and every order, allowing us to maintain special relationships with our customers. We pour our heart and passion into every step of creating your unique shoes, from the initial sketch to delivery.
Discover our concept here
Today, Dessine-moi un soulier creates shoes for both individuals and professionals.
For professionals, discover our white-label shoe and leather goods manufacturing services, our dance and cabaret shoes, hostess shoes and image apparel, and our corporate gifts.
For individuals, design your own shoes for everyday wear or for a wedding or special event, and get advice from our team of passionate experts.